How To Get Attention To Your Add

Copyright © Dwayne Powell

http://www.dhpsite.com/

There is never ANY GOOD REASON to hold back
when you're writing a winning advertisement. As
long as you don't out and out lie, everything else
is fair game. The most important thing that you
need to remember is the purpose of your ad is to
simply attract your prospect's attention and get
them to take action (click the link or visit your site).

What I have learned in my experience writing
classified and online advertising is that you only have
one opportunity to get the prospect to read your
ad. You have one small moment in time to grab hold
of their attention and never let go. And you have to
admit, that I must know a little about advertising,
because my advertisement got YOUR attention, and
kept it long enough for you to respond by visiting
my website.

There are 3 main components to writing a
successful ad:

The headline
The body
The website

The headline is the first line of the ad and has a
BIG JOB. It must grab the attention of your prospects
enough to have them either read your ad or click your
link to visit your website. When writing your
advertisements you should spend the most time with
making sure that your headline attracts the attention
of your target prospects. The headline needs to also
relate directly to what your prospect is searching for,
so make sure that before you write your headline, you
determine what it is exactly that your prospect wants
that you can offer.

The body is simply a follow-up or extension of the
headline. If your prospect is reading the body of your
ad, you should make sure that they see what benefit
they will get from visiting your website. Specifically what
solution are you offering them to fix a problem that
they have.

The website link is obviously just your website that
they will be visiting.

Keep in mind that your ad is normally competing directly
with the ads of your competitors displayed in the same
place as yours. So, your ad must be more outrageous
or compelling than all of the competitors ads that are
viewed at the same time if you want to stand out.

Here's a few examples of outrageous ads that I think
will catch attention.

YOU CAN MAKE $1,000,000!
To learn how to claim your share of the cash
available visit our website at:
ADD YOUR WEBSITE HERE

$10,000.00 PART-TIME!
Discover how you can legally profit from
the website your competitors don't
want you to know about.
ADD YOUR WEBSITE HERE

BE A CASH MILLIONAIRE!
Discover a simple system that will allow
you to become a Cash Millionaire in just
minutes per day. No Risk.
ADD YOUR WEBSITE HERE

These 3 advertisement all say something intriguing
and exciting to start them off, maybe even
unbelievable to some people. That will get them to
at least want to learn more about what we have to
offer. You may have been intrigued enough by an
ad like one of the ones above to need to find out
more.

Remember, when writing advertisements, be creative,
be outrageous, and don't hold anything back.

Here's a few bonus Special Tips in ad copywriting that
can help you.

SPECIAL TIP 1:
Try To Offer The Following 3 Things In Your Ad:

- A Big Promise
- Appeal to their Curiousity
- No Risk, No Intimidating Sales Process

SPECIAL TIP 2:
Here's 10 Ways To Get Action From Your Ad

- Use words that trigger emotions.
- Use numbers or lists in your Ad.
- Use language that your customer knows, don't
use industry jargon, unless they're already in the
industry.
- Use the word "YOU"
- SHOCK your prospect.
- Use an Action Phrase to get them to act.
- Be short and to the point.
- Don't use CONFUSING language.
- Identify and Use the BIGGEST BENEFIT to your
prospect in the ad.

The HEADLINE is the ATTENTION GRABBER, so
make sure that it will stop them in their tracks...
take 90% of your time to come up with a good
headline and test it...10% of your time with the
rest of your ad.

SPECIAL TIP 3:
27 Great Words You Can Use In Your Headline

Do You
Amazing
Hot
Free
You
At Last
Bargains
Little Known Secrets
How To
Which Of
Life
This
How Much
The Truth About
Breakthrough
Only
Now
Sale
Yes
Amazing Secrets
Discover
Advice To
Love
Facts
Announcing
How Would
Inside Secrets of

SPECIAL TIP 4:
12 Power Words You Can Use In Your Ads

Guarantee
You
Money
Easy
New
Save
Love
Discovery
Results
Health
Proven
F ree

For more great training on advertising,
promoting, marketing and also a system to use
to build your business, get into the New Rich
Report system and start using it.

Click Now For Your FREE Course



Dwayne Powell coach, mentor,and teach frustrated network marketers to become successful leaders and I do it for free: Regardless of MLM company Affiliations
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:

http://www.dhpsite.com/
-----------------------------------------------------------------